Diagnostics, training and strategic skills

My team and I worked with two needs of Brazilians students to prepare for university entrance exams: exams skill training and knowledge diagnoses.

In this case, well see more of the exercises and training tools for which I was the only responsible designer.

Our students

In a universe of 200 thousand users, we had a lot of profiles. Our research team synthesis them in six personas. In our team, we focused on two: students who use Descomplica as a periodical study platform and students that watched live classes every day, as a course. They are naturally our features' early adopters because they have more time dedicated to exercises than the other personas.

The Exercises feature path - our hypothesis

We explored more the training problems because of the nonexistence of how-it-should-work expectations. We started with the hypothesis that shorter exercise cycles and smaller questions would ensure more practice for the students, engaged by the simplicity of the studying task.

One year learning and researching

We launched the "exercises" product, Dex, after three months of conception and implementation, after that I had one year to test it with users. We also had a fixed feedback field on the main page, and that's how I discovered that our proposition wasn't valuable for a significant number of users (more about the pain points to follow).

In this scenario, while my team worked to develop and ship other features I started an internal personal project to rethink the exercises experience to be more generic to users cases.

Endless list

In a few months we already knew three problems in our hypothesis:

• The questions were too easy and solving them did not give any learning perception;
• Find questions that provided the challenges the students needed to train was hard: all the questions where inside lists;
• The lists were considered too short by the students: they wanted more questions.

With this well knew pain points outlined, I resorted to an old idea of my team: the experience of sequential questions, configured by the student, showing questions based on the previous answers and without a specified number of questions - Endless.

On this new experience the student would have all questions by topic in one place and set to see just the ones that fit in their study task.

Today's experience

Unfortunately, this feature is not implemented yet. All of Descomplica's experience is being recreated by the product team, under new product guidelines. Meanwhile, I and part of this project team moved to a new Business Unity. We continued to work with exercises and hope to use what we learned here for the future.

Get to know my new product status in this article about de Search Tool.

To the infinity and beyond

You just read and short version of the project story. If you want to know more, say "Hello" to me here.

Ending transmission 👩‍🎤

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